IN ASSOCIATION WITH: HINDUSTAN TIMES
Hindustan Times is one of India’s most respected and leading English dailies. The flagship newspaper of HT Media, the Hindustan Times was inaugurated by Mahatma Gandhi in the year 1924. Hindustan Times has been pioneering trends in journalism, setting standards and breaking new ground for the last 80 years. Spurred by the leading faces of Indian journalism, Hindustan Times has evolved with the times, reflecting the changing India and is today the newspaper of choice of over 3.3 million Indians.

In a short span of just five years in Mumbai, Hindustan Times Mumbai edition has grown, fast and how, to become the
• the fastest growing English daily in Mumbai
• the fastest growing English daily among youth
• the highest growth among solus English newspaper readers
• the fastest growing English broadsheet among premium readers
• and the 2nd highest circulated English broadsheet

Maintaining our credo of delivering only high quality editorial content, Hindustan Times has inspired fresh thinking & young minds through initiatives like Campus Calling 2010; built opinion through thought provoking initiatives like Mumbai First and brought together the best minds through The Real Estate Conclave 2010 and the Mumbai First Conclave 2010, that were agenda setting platforms.

Keeping readers expectations and advertiser demands in mind, HT Cafe is now in its all new Broadsheet avatar. HT Cafe now delivers single-mindedly on its new positioning of being "Big on Bollywood. Really Big." For advertisers, a right environment has been provided to reach out to their target audiences in a more efficient manner. With state-of-the-art printing facilities, we add exiting advertising options like printing Gatefolds, Center-spreads amongst other innovations.

All these initiatives are in the same stride that has made Hindustan Times Mumbai’s fastest growing newspaper, and achieving the highest ever circulation to become clearly the second highest circulated English Broadsheet in Mumbai. Regular awards and critical appreciation of the entire product offering have boosted our confidence that we have done the right things at the right time.

Visit www.hindustantimes.com for more information.

IN ASSOCIATION WITH: KAUZALA SOCIAL INVESTMENTS
Kauzala Social Investments is the CSR arm of the Kauzala Group. The Kauzala Group operates in a number of sectors including feature film production, music production, education and social investments. The group is dedicated to the pursuit of meaningful value creation for all of its stakeholders. It achieves this by dedicating itself to the pursuit of excellence in its core activities, and aims to be a quality leader in every sector in which it operates.

Meaningful value creation: we consider it our duty and raison d’etre to provide our external and internal stakeholders with the very highest standards of value creation. This may mean producing highly meaningful and enjoyable feature films for millions of global viewers, delivering cutting edge education and skills enhancement to economically weaker sections of society, or providing inspiring and long-term fulfilment to prized employees and partners.

The pursuit of excellence: The Kauzala Group only operates in sectors in which it has the resources and competencies to deliver excellence. Core to the company’s value system is the desire to match or exceed the best global product benchmarks in every vertical in which the company operates. This translates to a total focus on customer-centric research and development, uncompromising attention to detail, and complete dedication to the process of continuous improvement and innovation.

Quality leadership: quality is a philosophy and state of mind, and is the starting point for all of the Kauzala Group’s endeavours. Kauzala’s organically developed Total Quality Management system starts with the mindset and outlook of every member of the Kauzala team, from Group Chairman to office assistant, and flows through to its systems, processes and final product offerings.

The Kauzala Group website will be launched in H2 2010.

RADIO PARTNER: RADIO MIRCHI - 98.3FM
Radio Mirchi is the No. 1 brand radio brand in the private FM space. It is owned by Entertainment Network India Ltd, the subsidiary of Bennett, Coleman & Company Limited.

The company launched its first station on 4th October 2001 in Indore. Later in about a year, Radio Mirchi made its presence felt in seven cities and also became the only private FM brand in all the 4 metros. After Phase 2 of licensing in 2006, Mirchi expanded its network to 25 additional stations thus taking the total number of stations to 32.

Playing contemporary hits songs, Radio Mirchi has always been the No 1 choice of listeners. IRS 2009 reiterates this as Mirchi has more than 41 million listeners across 32 stations. Its lead over its nearest competitor is more than double. Its market share in revenue terms remains in excess of 40% of the private FM industry.

Over the years Mirchi has established two important landmarks. The Mirchi Kaan Awards and the Mirchi Music Awards. The Mirchi Kaan Awards acknowledges and honors the contribution of individuals and organizations that have led the way in developing clutter busting radio advertising. The awards have been instituted to encourage continued creative focus on radio advertising. To honour the excellence in music industry, Radio Mirchi came up with the first ever awards for the music industry - Mirchi Music Awards. It is the only award which recognizes the contribution of the fraternity behind Hindi music industry.

Visit www.radiomirchi.com for more information.

MEDIA PARTNER: TIMES OOH
Times OOH, India’s Leading OOH Solutions Provider, is a brand of Times Innovative Media Limited (TIML).  TIML is a part of the largest media group in the country, The Times of India Group (Bennett, Coleman & Co. Ltd.) and is a subsidiary of Entertainment Network India Limited (ENIL). It is India’s leading organization catering to the advertiser’s OOH needs and has a presence in all major Indian cities including Delhi, Mumbai, Bengaluru, Hyderabad & Kolkata.

Times OOH is the first organized player in the Indian OOH Media industry with a presence in all segments i.e. Street Furniture, Transit, Large Formats & Digital Screens. It has multi-year advertising rights for the following key properties:
•   The two Largest Airports in India (Delhi & Mumbai) catering to almost 50% of entire traveling traffic and witnessing the most premium audience
•    DMRC Blue Line stretch from Dwarka to Indraprastha (excluding Rajiv Chowk) targeting the heart of West & Central Delhi
•    Nearly 1400 Bus Queue Shelters (BQS) across South & West Mumbai
•    Nearly 200 Bus Queue Shelters each in Bengaluru & Hyderabad at Premium locations
•    Patel Bridge at Marine Drive, Mumbai - Asia’s most premium OOH property
•    Large formats on Delhi-Noida-Delhi (DND) Flyway catering to a Young & Premium audience
•    Digital Screens at DND, Delhi and Mumbai airport

In an environment where the OOH media space is fragmented and predominantly owned and operated by indigenous players, Times OOH stands out as the largest organized player by revenue. Its success stems from its ability to provide a national network of comprehensive OOH solutions to advertisers giving them flexibility to target mass as well as niche segments. Times OOH has brought to life OOH advertising’s inherent benefits of freshness, freedom and scale through innovative display and engagement options.

MEDIA PARTNER: TIME OUT INDIA
Time Out in Mumbai, Delhi, Bengaluru and Pune is the definitive guide to Arts, Culture and Entertainment in the respective cities. The magazine showcases reviews and previews of art, books, children, dance, health and spirituality, film, television, radio, music, nightlife, restaurants & eating out and shopping scenes. It comprehensively guides readers through the fascinating range of entertainment and cultural opportunities that exist in Mumbai, Delhi, Bengaluru and Pune.

Like its 56 partners around the world, Time Out India features witty, intelligent reviews and previews and comprehensive, accurate listings. It is honest, critical and independent and written by a dedicated editorial team that has sweated over every little detail to ensure that their readers don’t have to. The magazine keeps readers tuned into the city’s pulse, with detailed event listings and sophisticated articles that provide fresh perspectives on the city we love.

Visit www.timeoutindia.net or www.timeoutindia.co.in for more information. 

VOTING PARTNER: ZIPDIAL
Use ZipDial to stay connected to the IDU even offline and outside of IDU debate events.  ZipDial is an interactive and mobile service based on dialing numbers rather than sending SMSs.  All you have to do is dial a number, let it ring once, and hang up in order to participate in polls, games and contests to express your opinion and have the chance to win great prizes. ZipDialing is effectively as simple as dialing a missed call.

ZipDial is also completely Free.  Any customer of any telecom operator using any mobile phone can use the service.  ZipDial breaks down barriers of cost, language and complicated SMS experiences.  Regardless of language, education or income, just dial once and hang up to vote. Let your voice be heard!

For more information, visit www.zipdial.com